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Treasure Data

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Category:

Data

Sub Category:

Customer Data Platform

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Overview

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Arm Treasure Data Customer Data Platforms (CDPs) integrate and use marketing data from many different platforms, including email, lead generation, CRM, loyalty data, social media data, POS and other purchase data, second- and third-party data, and more. Consumer Data Platforms use machine learning (ML) and AI to unify large amounts of data into constantly updated complete consumer data profiles, to improve consumer targeting and segmentation, omnichannel personalization for retailing, brand loyalty, and repeat business.

Integrations